Marketing planning by design : systematic planning for successful marketing strategy / / Ralf E. Strauss.
Saved in:
| : | |
|---|---|
| TeilnehmendeR: | |
| Year of Publication: | 2008 |
| Language: | English |
| Online Access: | |
| Physical Description: | xviii, 350 p. :; ill., plans. |
| Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
| LEADER | 01348nam a2200361 a 4500 | ||
|---|---|---|---|
| 001 | 500516982 | ||
| 003 | MiAaPQ | ||
| 005 | 20200520144314.0 | ||
| 006 | m o d | | ||
| 007 | cr cn||||||||| | ||
| 008 | 081027s2008 enkae sb 001 0 eng | ||
| 010 | |z 2008046995 | ||
| 020 | |z 9780470721674 | ||
| 020 | |z 0470721677 | ||
| 035 | |a (MiAaPQ)500516982 | ||
| 035 | |a (Au-PeEL)EBL516982 | ||
| 035 | |a (CaPaEBR)ebr10380962 | ||
| 035 | |a (CaONFJC)MIL268753 | ||
| 035 | |a (OCoLC)649473777 | ||
| 040 | |a MiAaPQ |c MiAaPQ |d MiAaPQ | ||
| 050 | 4 | |a HF5415.13 |b .S8789 2008 | |
| 082 | 0 | 4 | |a 658.8/02 |2 22 |
| 100 | 1 | |a Strauss, Ralf E. | |
| 245 | 1 | 0 | |a Marketing planning by design |h [electronic resource] : |b systematic planning for successful marketing strategy / |c Ralf E. Strauss. |
| 260 | |a Chichester, England ; |a Hoboken, NJ : |b Wiley, |c c2008. | ||
| 300 | |a xviii, 350 p. : |b ill., plans. | ||
| 504 | |a Includes bibliographical references (p. [303]-328) and index. | ||
| 533 | |a Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries. | ||
| 650 | 0 | |a Marketing |x Management. | |
| 650 | 0 | |a Strategic planning. | |
| 655 | 4 | |a Electronic books. | |
| 710 | 2 | |a ProQuest (Firm) | |
| 856 | 4 | 0 | |u https://ebookcentral.proquest.com/lib/oeawat/detail.action?docID=516982 |z Click to View |