Trademarks, brands and competitiveness / edited by Teresa da Silva Lopes and Paul Duguid.

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Superior document:Routledge international studies in business history ; 19
:
TeilnehmendeR:
Year of Publication:2010
Language:English
Series:Routledge international studies in business history ; 19.
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Physical Description:xv, 248 p. :; ill.
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spelling Trademarks, brands and competitiveness [electronic resource] / edited by Teresa da Silva Lopes and Paul Duguid.
New York : Routledge, 2010.
xv, 248 p. : ill.
Routledge international studies in business history ; 19
Includes bibliographical references and index.
Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
Brand name products History.
Trademarks History.
Commerce History.
Competition.
Electronic books.
Lopes, Teresa da Silva, 1968-
Duguid, Paul, 1954-
ProQuest (Firm)
Routledge international studies in business history ; 19.
https://ebookcentral.proquest.com/lib/oeawat/detail.action?docID=484727 Click to View
language English
format Electronic
eBook
author2 Lopes, Teresa da Silva, 1968-
Duguid, Paul, 1954-
ProQuest (Firm)
author_facet Lopes, Teresa da Silva, 1968-
Duguid, Paul, 1954-
ProQuest (Firm)
ProQuest (Firm)
author2_variant t d s l tds tdsl
p d pd
author2_role TeilnehmendeR
TeilnehmendeR
TeilnehmendeR
author_corporate ProQuest (Firm)
author_sort Lopes, Teresa da Silva, 1968-
title Trademarks, brands and competitiveness
spellingShingle Trademarks, brands and competitiveness
Routledge international studies in business history ;
title_full Trademarks, brands and competitiveness [electronic resource] / edited by Teresa da Silva Lopes and Paul Duguid.
title_fullStr Trademarks, brands and competitiveness [electronic resource] / edited by Teresa da Silva Lopes and Paul Duguid.
title_full_unstemmed Trademarks, brands and competitiveness [electronic resource] / edited by Teresa da Silva Lopes and Paul Duguid.
title_auth Trademarks, brands and competitiveness
title_new Trademarks, brands and competitiveness
title_sort trademarks, brands and competitiveness
series Routledge international studies in business history ;
series2 Routledge international studies in business history ;
publisher Routledge,
publishDate 2010
physical xv, 248 p. : ill.
isbn 9780203861981 (electronic bk.)
callnumber-first H - Social Science
callnumber-subject HD - Industries, Land Use, Labor
callnumber-label HD69
callnumber-sort HD 269 B7 T693 42010
genre Electronic books.
genre_facet Electronic books.
url https://ebookcentral.proquest.com/lib/oeawat/detail.action?docID=484727
illustrated Illustrated
oclc_num 609418816
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hierarchy_parent_title Routledge international studies in business history ; 19
hierarchy_sequence 19.
is_hierarchy_title Trademarks, brands and competitiveness
container_title Routledge international studies in business history ; 19
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