Trademarks, brands and competitiveness / edited by Teresa da Silva Lopes and Paul Duguid.
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Superior document: | Routledge international studies in business history ; 19 |
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Year of Publication: | 2010 |
Language: | English |
Series: | Routledge international studies in business history ;
19. |
Online Access: | |
Physical Description: | xv, 248 p. :; ill. |
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Bibliography: | Includes bibliographical references and index. |
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ISBN: | 9780415776936 (hardback : alk. paper) 9780203861981 (electronic bk.) |
Hierarchical level: | Monograph |
Statement of Responsibility: | edited by Teresa da Silva Lopes and Paul Duguid. |