Value-based marketing strategy : : pricing and costs for relationship marketing / / Santiago Lopez.
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|---|---|
| Place / Publishing House: | Wilmington, Delaware : : Vernon Press,, [2014] 2014 |
| Year of Publication: | 2014 |
| Language: | English |
| Online Access: | |
| Physical Description: | 1 online resource (310 pages) :; illustrations |
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| LEADER | 01569nam a2200409 i 4500 | ||
|---|---|---|---|
| 001 | 5004771410 | ||
| 003 | MiAaPQ | ||
| 005 | 20200520144314.0 | ||
| 006 | m o d | | ||
| 007 | cr cnu|||||||| | ||
| 008 | 170109t20142014deua ob 001 0 eng|d | ||
| 020 | |z 9781622730209 | ||
| 020 | |a 9781622730537 |q (electronic bk.) | ||
| 035 | |a (MiAaPQ)5004771410 | ||
| 035 | |a (Au-PeEL)EBL4771410 | ||
| 035 | |a (CaPaEBR)ebr11318950 | ||
| 035 | |a (OCoLC)967561975 | ||
| 040 | |a MiAaPQ |b eng |e rda |e pn |c MiAaPQ |d MiAaPQ | ||
| 050 | 4 | |a HF5415.55 |b .L67 2014 | |
| 082 | 0 | |a 658.8 |2 23 | |
| 100 | 1 | |a Lopez, Santiago, |e author. | |
| 245 | 1 | 0 | |a Value-based marketing strategy : |b pricing and costs for relationship marketing / |c Santiago Lopez. |
| 264 | 1 | |a Wilmington, Delaware : |b Vernon Press, |c [2014] | |
| 264 | 4 | |c 2014 | |
| 300 | |a 1 online resource (310 pages) : |b illustrations | ||
| 336 | |a text |2 rdacontent | ||
| 337 | |a computer |2 rdamedia | ||
| 338 | |a online resource |2 rdacarrier | ||
| 504 | |a Includes bibliographical references and index. | ||
| 588 | |a Description based on online resource; title from PDF title page (ebrary, viewed January 9, 2017). | ||
| 590 | |a Electronic reproduction. Ann Arbor, MI : ProQuest, 2016. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries. | ||
| 650 | 0 | |a Relationship marketing. | |
| 650 | 0 | |a Marketing. | |
| 650 | 0 | |a Marketing |x Management. | |
| 655 | 4 | |a Electronic books. | |
| 797 | 2 | |a ProQuest (Firm) | |
| 856 | 4 | 0 | |u https://ebookcentral.proquest.com/lib/oeawat/detail.action?docID=4771410 |z Click to View |