Achieving success through innovation : : cases and insights from the hospitality, travel, and tourism industry / / Cathy A. Enz, Sheryl E. Kimes, Judy A. Siguaw, Rohit Verma, and Kate Walsh ; edited by Glenn Withiam.

This book investigates the genesis and success of innovation in the hospitality industry as detailed in over four dozen case studies. In many of the cases, the innovators themselves provide the insights into their innovative inspiration and the lessons learned from the way they brought their ideas t...

Full description

Saved in:
Bibliographic Details
Superior document:Service systems and innovations in business and society collection,
VerfasserIn:
TeilnehmendeR:
Place / Publishing House:New York, New York (222 East 46th Street, New York, NY 10017) : : Business Expert Press,, 2016.
Year of Publication:2016
Edition:First edition.
Language:English
Series:Service systems and innovations in business and society collection.
Online Access:
Physical Description:1 online resource (x, 200 pages)
Tags: Add Tag
No Tags, Be the first to tag this record!
Description
Summary:This book investigates the genesis and success of innovation in the hospitality industry as detailed in over four dozen case studies. In many of the cases, the innovators themselves provide the insights into their innovative inspiration and the lessons learned from the way they brought their ideas to life. The cases include innovations for improved customer service, stronger human resources, and new food service and lodging concepts. While updated technology forms the basis for many of the innovations, some of the cases focus specifically on technology improvements, with a particular focus on the use of technology as a mediator in the service value chain. With the passage of several years, the book shares the outcome of the innovative concepts--most of which continue to operate. The lessons presented will provide you a valuable perspective on success through innovation, whether you are operating in the hospitality industry or another business.
Bibliography:Includes bibliographical references and index.
ISBN:9781631570438
9781631570445
ISSN:2326-2699
Access:Access restricted to authorized users and institutions.
Hierarchical level:Monograph
Statement of Responsibility: Cathy A. Enz, Sheryl E. Kimes, Judy A. Siguaw, Rohit Verma, and Kate Walsh ; edited by Glenn Withiam.