The advanced dictionary of marketing : putting theory to use /

The advanced dictionary of marketing : putting theory to use / / Scott G. Dacko.

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ProQuest (Firm)
Dacko, Scott G.
TeilnehmendeR:
ProQuest (Firm)
Year of Publication:2008
Language:English
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Physical Description:lviii, 601 p.
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record_format marc
spelling Dacko, Scott G.
The advanced dictionary of marketing [electronic resource] : putting theory to use / Scott G. Dacko.
Oxford ; New York : Oxford University Press, 2008.
lviii, 601 p.
Includes bibliographical references.
Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
Marketing Dictionaries.
Electronic books.
ProQuest (Firm)
https://ebookcentral.proquest.com/lib/oeawat/detail.action?docID=415821 Click to View
language English
format Electronic
eBook
author Dacko, Scott G.
spellingShingle Dacko, Scott G.
The advanced dictionary of marketing putting theory to use /
author_facet Dacko, Scott G.
ProQuest (Firm)
ProQuest (Firm)
author_variant s g d sg sgd
author2 ProQuest (Firm)
author2_role TeilnehmendeR
author_corporate ProQuest (Firm)
author_sort Dacko, Scott G.
title The advanced dictionary of marketing putting theory to use /
title_sub putting theory to use /
title_full The advanced dictionary of marketing [electronic resource] : putting theory to use / Scott G. Dacko.
title_fullStr The advanced dictionary of marketing [electronic resource] : putting theory to use / Scott G. Dacko.
title_full_unstemmed The advanced dictionary of marketing [electronic resource] : putting theory to use / Scott G. Dacko.
title_auth The advanced dictionary of marketing putting theory to use /
title_new The advanced dictionary of marketing
title_sort the advanced dictionary of marketing putting theory to use /
publisher Oxford University Press,
publishDate 2008
physical lviii, 601 p.
callnumber-first H - Social Science
callnumber-subject HF - Commerce
callnumber-label HF5412
callnumber-sort HF 45412 D33 42008
genre Electronic books.
genre_facet Dictionaries.
Electronic books.
url https://ebookcentral.proquest.com/lib/oeawat/detail.action?docID=415821
illustrated Not Illustrated
dewey-hundreds 600 - Technology
dewey-tens 650 - Management & public relations
dewey-ones 658 - General management
dewey-full 658.8003
dewey-sort 3658.8003
dewey-raw 658.8003
dewey-search 658.8003
oclc_num 437094933
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