The advanced dictionary of marketing : putting theory to use / / Scott G. Dacko.
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| Year of Publication: | 2008 |
| Language: | English |
| Online Access: | |
| Physical Description: | lviii, 601 p. |
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| Bibliography: | Includes bibliographical references. |
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| ISBN: | 9780199286003 (pbk.) 0199286000 (pbk.) 9780199285990 (hbk.) 0199285993 (hbk.) |
| Hierarchical level: | Monograph |
| Statement of Responsibility: | Scott G. Dacko. |