From submarines to suburbs : selling a better America, 1939-1959 / / Cynthia Lee Henthorn.
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| Year of Publication: | 2006 |
| Language: | English |
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| Physical Description: | xv, 368 p. :; ill. |
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Table of Contents:
- Introduction : legacy of the postwar commercial fallout
- Weapons of mass disorder : impediments to mobilization
- Weapons of mass persuasion : mobilization through symbol management
- Positioning machine age heroes and wartime types
- Glimpses into a "better America"
- Home front war : the campaign to save the American way
- Hygienic solutions for the "house of tomorrow"
- Postwar progress : myth or reality?
- Wartime skeptics and the "world of tomorrow"
- What did happen to the dreamworld? realities of the postwar commercial fallout
- The cold war's commercial fallout
- Afterword : the "better America" today.