Service design and delivery : : how design thinking can innovate business and add value to society / / Toshiaki Kurokawa.

This book explains the design thinking approach both for designing new services and delivering the services. This approach itself can be applied to areas other than pure services, because it contains the innovative and intrinsic ingredients that can be applied to any human activity. Chapter 1 introd...

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Bibliographic Details
Superior document:Service systems and innovations in business and society collection,
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Place / Publishing House:New York, New York (222 East 46th Street, New York, NY 10017) : : Business Expert Press,, 2015.
Year of Publication:2015
Edition:First edition.
Language:English
Series:Service systems and innovations in business and society collection.
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Physical Description:1 online resource (88 pages) :; illustrations.
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