Ethical and social marketing in Asia : : incorporating fairness management / / edited by Bang Nguyen and Chris Rowley ; contributors Ruizhi Yuan [and twenty three others].
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| Place / Publishing House: | Amsterdam, Netherlands : : Elsevier,, 2015. 2015 |
| Year of Publication: | 2015 |
| Language: | English |
| Series: | Elsevier Asian Studies Series
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| Online Access: | |
| Physical Description: | 1 online resource (342 pages) :; illustrations, tables. |
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| Bibliography: | Includes bibliographical references at the end of each chapters and index. |
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| ISBN: | 9780081000977 9780081001042 |
| Hierarchical level: | Monograph |
| Statement of Responsibility: | edited by Bang Nguyen and Chris Rowley ; contributors Ruizhi Yuan [and twenty three others]. |