The wallet allocation rule : : winning the battle for share /

The wallet allocation rule : : winning the battle for share / / Timothy L. Keiningham [and three others].

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VerfasserIn:
Keiningham, Timothy L.,
TeilnehmendeR:
Keiningham, Timothy L.,
Place / Publishing House:Hoboken, New Jersey : : Wiley,, 2015.
2015
Year of Publication:2015
Language:English
Online Access:
Physical Description:1 online resource (241 pages) :; illustrations
Notes:Includes index.
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record_format marc
spelling The wallet allocation rule : winning the battle for share / Timothy L. Keiningham [and three others].
Hoboken, New Jersey : Wiley, 2015.
2015
1 online resource (241 pages) : illustrations
text rdacontent
computer rdamedia
online resource rdacarrier
Includes index.
Description based on print version record.
Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
Customer loyalty.
Customer relations Management.
Consumer behavior.
Electronic books.
Keiningham, Timothy L., author.
Print version: Wallet allocation rule : winning the battle for share. Hoboken, New Jersey : Wiley, c2015 xx, 218 pages 9781119037316 2014036989
ProQuest (Firm)
https://ebookcentral.proquest.com/lib/oeawat/detail.action?docID=1895967 Click to View
language English
format eBook
author Keiningham, Timothy L.,
spellingShingle Keiningham, Timothy L.,
The wallet allocation rule : winning the battle for share /
author_facet Keiningham, Timothy L.,
Keiningham, Timothy L.,
author_variant t l k tl tlk
author_role VerfasserIn
author2 Keiningham, Timothy L.,
author2_role TeilnehmendeR
author_sort Keiningham, Timothy L.,
title The wallet allocation rule : winning the battle for share /
title_sub winning the battle for share /
title_full The wallet allocation rule : winning the battle for share / Timothy L. Keiningham [and three others].
title_fullStr The wallet allocation rule : winning the battle for share / Timothy L. Keiningham [and three others].
title_full_unstemmed The wallet allocation rule : winning the battle for share / Timothy L. Keiningham [and three others].
title_auth The wallet allocation rule : winning the battle for share /
title_new The wallet allocation rule :
title_sort the wallet allocation rule : winning the battle for share /
publisher Wiley,
publishDate 2015
physical 1 online resource (241 pages) : illustrations
isbn 9781119037309
9781119037286
9781119037316
callnumber-first H - Social Science
callnumber-subject HF - Commerce
callnumber-label HF5415
callnumber-sort HF 45415.525 W355 42015
genre Electronic books.
genre_facet Electronic books.
url https://ebookcentral.proquest.com/lib/oeawat/detail.action?docID=1895967
illustrated Illustrated
dewey-hundreds 600 - Technology
dewey-tens 650 - Management & public relations
dewey-ones 658 - General management
dewey-full 658.8/342
dewey-sort 3658.8 3342
dewey-raw 658.8/342
dewey-search 658.8/342
oclc_num 903436708
work_keys_str_mv AT keininghamtimothyl thewalletallocationrulewinningthebattleforshare
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is_hierarchy_title The wallet allocation rule : winning the battle for share /
author2_original_writing_str_mv noLinkedField
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