CRM unplugged : releasing CRM's strategic value / / Philip Bligh, Douglas Turk.

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Year of Publication:2004
Language:English
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Physical Description:xviii, 205 p. :; ill.
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050 4 |a HF5415.5  |b .B56 2004 
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100 1 |a Bligh, Philip. 
245 1 0 |a CRM unplugged  |h [electronic resource] :  |b releasing CRM's strategic value /  |c Philip Bligh, Douglas Turk. 
260 |a Hoboken, N.J. :  |b Wiley,  |c c2004. 
300 |a xviii, 205 p. :  |b ill. 
504 |a Includes bibliographic references and index. 
533 |a Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries. 
650 0 |a Customer relations  |x Management. 
650 0 |a Customer relations  |x Management  |x Data processing. 
655 4 |a Electronic books. 
700 1 |a Turk, Douglas. 
710 2 |a ProQuest (Firm) 
856 4 0 |u https://ebookcentral.proquest.com/lib/oeawat/detail.action?docID=184333  |z Click to View