Z.E.R.O. : : zero paid media as the new marketing model / / Joseph Jaffe, Maarten Albarda.
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| Place / Publishing House: | Hoboken, New Jersey : : John Wiley and Sons,, 2014. 2014 |
| Year of Publication: | 2014 |
| Language: | English |
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| Physical Description: | 1 online resource (290 pages) |
| Notes: | Includes index. |
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| ISBN: | 9781118801154 9781118808429 9781118808399 |
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| Hierarchical level: | Monograph |
| Statement of Responsibility: | Joseph Jaffe, Maarten Albarda. |