Innovative pricing strategies to increase profits / Daniel Marburger.
The practice of setting a single price that all buyers pay is slowly becoming a thing of the past. Today's marketplace requires firms to develop innovative pricing strategies to remain competitive. Is it better to bundle goods or price them separately? What type of online auction will generate...
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| Superior document: | Economics and finance collection, |
|---|---|
| : | |
| Year of Publication: | 2012 |
| Edition: | 1st ed. |
| Language: | English |
| Series: | 2012 digital library.
Economics and finance collection. |
| Online Access: | |
| Physical Description: | 1 electronic text (140 p.) :; digital file. |
| Notes: | Part of: 2012 digital library. |
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