Understanding Korean webtoon culture : : transmedia storytelling, digital platforms, and genres / / Dal Yong Jin.

"The rise of webtoons has fundamentally altered the Korean cultural market due to the growth of transmedia storytelling-the flow of a story from the original text to various other media platforms-and the convergence of cultural content and digital technologies. Understanding Korean Webtoon Cult...

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Bibliographic Details
Superior document:Harvard East Asian monographs ; 459
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Place / Publishing House:Cambridge : : Harvard University Asia Center,, 2023.
Year of Publication:2023
Edition:1st ed.
Language:English
Series:Harvard East Asian monographs ; 459.
Physical Description:1 online resource (230 pages).
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Table of Contents:
  • Evolution of Webtoons in the Digital Platform Era
  • Platformization of Korean Webtoons
  • Webtoon's Digital Sphere: Snack Culture and Binge-Reading
  • Transmedia Storytelling of Webtoons in Big-Screen Culture
  • Webtoons' Transnational Transmediality
  • Sociocultural Perspectives on Webtoonists
  • Webtoons' New Perspectives.