Understanding Korean webtoon culture : : transmedia storytelling, digital platforms, and genres / / Dal Yong Jin.
"The rise of webtoons has fundamentally altered the Korean cultural market due to the growth of transmedia storytelling-the flow of a story from the original text to various other media platforms-and the convergence of cultural content and digital technologies. Understanding Korean Webtoon Cult...
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Superior document: | Harvard East Asian monographs ; 459 |
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VerfasserIn: | |
Place / Publishing House: | Cambridge : : Harvard University Asia Center,, 2023. |
Year of Publication: | 2023 |
Edition: | 1st ed. |
Language: | English |
Series: | Harvard East Asian monographs ;
459. |
Physical Description: | 1 online resource (230 pages). |
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Summary: | "The rise of webtoons has fundamentally altered the Korean cultural market due to the growth of transmedia storytelling-the flow of a story from the original text to various other media platforms-and the convergence of cultural content and digital technologies. Understanding Korean Webtoon Culture analyzes webtoons through the lens of emerging digital cultures and illuminates snack culture and binge-reading as new forms of digital culture that webtoon platforms capitalize on to capture shifting cultural consumption"-Provided by publisher"-- |
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Bibliography: | Includes bibliographical references and index. |
ISBN: | 1684176727 |
Hierarchical level: | Monograph |
Statement of Responsibility: | Dal Yong Jin. |