Equity crowdfunding in sports clubs : : consumer-oriented strategic marketing / / Szczepan Kosciólek.
This is the first book to focus on crowdfunding in sport. Crowdfunding is an important new financial instrument that is becoming more popular with sports organisations, and this book examines the research evidence for crowdfunding and considers how it might be successfully implemented.
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| Superior document: | Routledge Research in Sport Business and Management Series |
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| VerfasserIn: | |
| Place / Publishing House: | Abingdon, England : : Routledge,, [2024] ©2024 |
| Year of Publication: | 2024 |
| Language: | English |
| Series: | Routledge Research in Sport Business and Management Series
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| Physical Description: | 1 online resource (163 pages) |
| Notes: | Includes index. |
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