Our Master’s Voice : Advertising / / James Rorty, Jefferson Pooley.

""I was an ad-man once," James Rorty writes in this classic dissection of the advertising industry. Steeped in Rorty's leftist politics, Our Master's Voice presents advertising as the linchpin of a capitalist economy that it also helps justify. The book set off tremors when...

Full description

Saved in:
Bibliographic Details
VerfasserIn:
TeilnehmendeR:
Place / Publishing House:Bethlehem : : mediastudies.press,, 2020.
©2020.
Year of Publication:2020
Edition:Public domain edition.
Language:English
Physical Description:1 online resource
Tags: Add Tag
No Tags, Be the first to tag this record!
LEADER 02021cam a22004574a 4500
001 993544971004498
005 20230621140216.0
006 m o d
007 cr||||||||nn|n
008 200707s2020 pau o 00 0 eng d
010 |z  2020941776 
020 |a 1-951399-00-5 
035 |a (CKB)5590000000429587 
035 |a (OCoLC)1227264741 
035 |a (MdBmJHUP)muse93853 
035 |a (oapen)https://directory.doabooks.org/handle/20.500.12854/27913 
035 |a (EXLCZ)995590000000429587 
040 |a MdBmJHUP  |c MdBmJHUP 
041 0 |a eng 
050 0 0 |a HF5821  |b .R6 2020 
082 0 0 |a 659.1  |2 23/eng/20230308 
100 1 |a Rorty, James,  |d 1890-  |e author. 
245 1 0 |a Our Master’s Voice  |b Advertising /  |c James Rorty, Jefferson Pooley. 
250 |a Public domain edition. 
260 |c 2020 
264 1 |a Bethlehem :  |b mediastudies.press,  |c 2020. 
264 4 |c ©2020. 
300 |a 1 online resource 
336 |a text  |b txt  |2 rdacontent 
337 |a computer  |b c  |2 rdamedia 
338 |a online resource  |b cr  |2 rdacarrier 
520 |a ""I was an ad-man once," James Rorty writes in this classic dissection of the advertising industry. Steeped in Rorty's leftist politics, Our Master's Voice presents advertising as the linchpin of a capitalist economy that it also helps justify. The book set off tremors when it was published in 1934, perhaps because its author so decisively repudiated his former profession. But Rorty and his spirited takedown of publicity were all but forgotten a decade later. The book is a neglected masterpiece, republished in this mediastudies.press edition with a new introduction by Jefferson Pooley"--  |c Provided by publisher. 
588 |a Description based on print version record. 
546 |a English 
655 4 |a Electronic books.  
650 7 |a Advertising & society  |2 bicssc 
650 7 |a Communication studies  |2 bicssc 
650 7 |a Advertising  |2 bicssc 
653 |a advertising and society 
653 |a communication studies 
653 |a advertising 
776 |z 1-951399-01-3 
700 1 |a Pooley, Jefferson,  |d 1976-  |e other. 
906 |a BOOK 
ADM |b 2023-08-29 03:33:10 Europe/Vienna  |f system  |c marc21  |a 2020-12-12 22:24:00 Europe/Vienna  |g false 
AVE |i DOAB Directory of Open Access Books  |P DOAB Directory of Open Access Books  |x https://eu02.alma.exlibrisgroup.com/view/uresolver/43ACC_OEAW/openurl?u.ignore_date_coverage=true&portfolio_pid=5337773860004498&Force_direct=true  |Z 5337773860004498  |b Available  |8 5337773860004498