Jenseits des konventionellen Kultursponsorings : : Chancen alternativer Kooperationen zwischen Unternehmen und Kulturorganisationen / / Nina Johanna Haltern.

Cooperations between companies and cultural players thus far contain underused potential: activities beyond conventional cultural sponsorship can promote organizational development on both sides. On the basis of characteristic case studies, Nina Johanna Haltern introduces various types of cooperatio...

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Bibliographic Details
Superior document:Title is part of eBook package: De Gruyter EBOOK PACKAGE Complete Package 2014
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Place / Publishing House:Bielefeld : : transcript Verlag, , [2014]
©2014
Year of Publication:2014
Edition:1. Aufl.
Language:German
Series:Schriften zum Kultur- und Museumsmanagement
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Physical Description:1 online resource (376 p.)
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