Controlling and Berlin Balanced Scorecard Approach / / Wilhelm Schmeisser, Lydia Clausen, Rebecca Popp, Carsten Ennemann, Olaf Drewicke.
The “Harvard Balanced Scorecard model” by Kaplan and Norton wishes to make strategies communicable and more manageable for companies across all management levels within the company. To this effect, the balanced scorecard is a qualitative controlling or performance management instrument.
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| Superior document: | Title is part of eBook package: De Gruyter DGBA Backlist Business and Economics 2000-2014 (EN) |
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| VerfasserIn: | |
| Place / Publishing House: | Berlin ;, Boston : : Oldenbourg Wissenschaftsverlag, , [2012] ©2011 |
| Year of Publication: | 2012 |
| Language: | English |
| Online Access: | |
| Physical Description: | 1 online resource (286 p.) |
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