Multimodality : : Disciplinary Thoughts and the Challenge of Diversity /

Multimodality : : Disciplinary Thoughts and the Challenge of Diversity / / ed. by Janina Wildfeuer, Jana Pflaeging, Ognyan Seizov, Chiao-I Tseng, John Bateman.

Multimodality’s popularity as a semiotic approach has not resulted in a common voice yet. Its conceptual anchoring as well as its empirical applications often remain localized and disparate, and ideas of a theory of multimodality are heterogeneous and uncoordinated. For the field to move ahead, it m...

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Superior document:Title is part of eBook package: De Gruyter DG Ebook Package English 2020
MitwirkendeR:
Bateman, John A.,
Chai, Kevin,
Georgiou, Helen,
Harnett, John,
Jaćević, Milan,
Jones, Pauline,
Lange, Rebecca,
Larkey, Edward,
Macken-Horarik, Mary,
Marx, Konstanze,
Nielsen, Wendy,
O’Hagan, Lauren,
O’Halloran, Kay L.,
Pflaeging, Jana,
Schmidt, Axel,
Seizov, Ognyan,
Stamenković, Dušan,
Stöckl, Hartmut,
Tan, Sabine,
Taylor, Christopher,
Thomas, Martin,
Tseng, Chiao-I,
Turney, Annette,
Wang, Rui,
Wignell, Peter,
Wildfeuer, Janina,
HerausgeberIn:
Bateman, John,
Pflaeging, Jana,
Seizov, Ognyan,
Tseng, Chiao-I,
Wildfeuer, Janina,
Place / Publishing House:Berlin ;, Boston : : De Gruyter, , [2019]
©2020
Year of Publication:2019
Language:English
Online Access:
Physical Description:1 online resource (VIII, 332 p.)
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Table of Contents:
  • Frontmatter
  • Preface and Acknowledgements
  • Contents
  • Part I: Introduction
  • Multimodality: Disciplinary Thoughts and the Challenge of Diversity – Introduction
  • Part II: Disciplinary Thoughts
  • Linguistic Multimodality – Multimodal Linguistics: A State-of-the-Art Sketch
  • Making a Virtue of Material Values: Tactical and Strategic Benefits for Scaling Multimodal Analysis
  • Towards a Discipline of Multimodality: Parallels to Mathematics and Linguistics and New Ways Forward
  • Part III: Diversity
  • Multimodality as Challenge: YouTube Data in Linguistic Corpora
  • Class, Culture, and Conflict in the Edwardian Book Inscription: A Multimodal Ethnohistorical Approach
  • Cognitive Pathfinders: Highlighting Cross-Modal Interaction and the Orchestration of Memory in Comics
  • Audio Description: A Multimodal Practice in Expansion
  • Narrative as a Mode of Communication: Comparing TV Format Adaptations with Multimodal and Narratological Approaches
  • Learning Science through Generating Multimodal Digital Explanations: Contributions to Multimodality in Educational Practice
  • Video Games and Multimodality: Exploring Interfaces and Analyzing Video Game Screens Using the GeM Model
  • Part IV: More Disciplinary Thoughts
  • Afterword: Legitimating Multimodality
  • List of Contributors
  • Index

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