Language Policy and Planning for the Modern Olympic Games / / Jie Zhang.
This book is the first longitudinal study that addresses language policy and planning in the context of a major international sporting event and examines the ideological, political, social, cultural, and economic effects of such context-specific policy initiatives on contemporary China. The book has...
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Superior document: | Title is part of eBook package: De Gruyter DG Ebook Package English 2021 |
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Place / Publishing House: | Berlin ;, Boston : : De Gruyter Mouton, , [2021] ©2021 |
Year of Publication: | 2021 |
Language: | English |
Series: | Trends in Applied Linguistics [TAL] ,
21 |
Online Access: | |
Physical Description: | 1 online resource (XVIII, 263 p.) |
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Table of Contents:
- Frontmatter
- Preface: The paradox of the concomitant rise of China and English
- Acknowledgement
- Contents
- List of abbreviations and acronyms
- Chapter 1 The Modern Olympic Games as linguistically complex events
- Chapter 2 Remaking China in the Olympic spotlight
- Chapter 3 Researching the LPP for the 2008 Beijing Olympics
- Chapter 4 Beijing’s commitment – international language environment
- Chapter 5 Assessing Beijing’s foreign language environment
- Chapter 6 Imagined communities and identity options in Beijing Olympic English textbooks
- Chapter 7 The linguistic landscape of the Olympic city
- Chapter 8 China’s Olympic language services – legacy, transformation and prospect
- Chapter 9 Conclusion
- Bibliography
- Appendix 1: List of interview participants
- Appendix 2: Key to transcription conventions
- Index