Researching Historical Screen Audiences / / ed. by Kate Egan.

Considers the challenges of historical audience research in the field of screen studiesOutlines and expands on the wide range of sources which can be employed to research and capture the experiences and contexts of past screen audiences, and the ways in which these sources can be productively combin...

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Superior document:Title is part of eBook package: De Gruyter EBOOK PACKAGE COMPLETE 2022 English
MitwirkendeR:
HerausgeberIn:
Place / Publishing House:Edinburgh : : Edinburgh University Press, , [2022]
©2022
Year of Publication:2022
Language:English
Online Access:
Physical Description:1 online resource (264 p.) :; 25 B/W illustrations
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Other title:Frontmatter --
CONTENTS --
FIGURES --
ACKNOWLEDGEMENTS --
NOTES ON CONTRIBUTORS --
INTRODUCTION --
PART I BEING CREATIVE IN HISTORICAL AUDIENCE RESEARCH: RE-EVALUATING THE FIELD --
1. AUDIENCE AS PALIMPSEST, OR THE STRUCTURES OF CINEMATIC FEELING: ON HISTORICAL FILM AUDIENCE RESEARCH AND CINEMA’S IMAGINATIVE POWER --
2. FROM CINEMA CULTURE TO CINEMA MEMORY: A CONCEPTUAL AND METHODOLOGICAL TRAJECTORY --
3. CONSTRUCTING CINEMA AUDIENCE HISTORIES: METHODOLOGICAL CHOICES AND CHALLENGES --
PART II RECONSIDERING NATIONAL AND TRANSNATIONAL CINEMAGOING HISTORIES --
4. CINEMAS AND CINEMA AUDIENCES IN THE ‘THIRD SPACE’ IN WARSAW, 1908–1939 --
5. GERMAN FILMS IN BRAZIL: IMMIGRATION, ASSOCIATIONS AND NATIONAL FILM CULTURE --
6. EMOTIONAL COMMUNITIES IN THE CINEMA: TRACING EMOTION IN MASS OBSERVATION CINEMA RECORDS, 1937–1950 --
PART III SHAPING AUDIENCE EXPECTATIONS: CINEMA MANAGERS AND MARKETING STRATEGIES --
7. ‘MAKE YOUR PUBLIC CURIOUS’: CINEMA MANAGEMENT, FILM ADVERTISING AND AUDIENCE TASTE IN ENGLAND, c. 1920–c. 1960 --
8. HARRY SANDERS: REMEMBERING A LIFE IN CINEMA MANAGEMENT --
9. THE YELLOW TEDDYBEARS: EXPLOITATION AS EDUCATION --
PART IV HOME VIEWING CONTEXTS AND AUDIENCE MEMORIES --
10. ARCHIVES, SOURCES AND MEMORIES FOR A HISTORY OF EARLY ITALIAN TV AUDIENCES --
11. THE EXORCIST IN THE HOME: REMEMBERING PARENTAL REGULATION --
12. CHILDHOOD MEMORIES OF HORROR FILMS IN THE HOME: QUESTIONS, PATTERNS AND CONTEXTS --
Index
Summary:Considers the challenges of historical audience research in the field of screen studiesOutlines and expands on the wide range of sources which can be employed to research and capture the experiences and contexts of past screen audiences, and the ways in which these sources can be productively combinedExplores and assesses the current status and shape of the field of historical audience research, including consideration of a range of perspectives on the field’s methodological models and challenges, and practical applications of these models to focused case studiesForegrounds the transnational and multi-cultural dimensions of past cinemagoing, the roles played by management personnel and marketing campaigns, and the currently under-explored area of the past reception of television and home videoIllustrates the important role played by films, people, spaces, places, technologies, identities and communities when studying the history of cinemagoing and media receptionShowcasing current research and contemporary debate in the field of screen history and audience studies, Researching Historical Screen Audiences draws upon a wide variety of previously untapped sources – including photographs, maps, Mass Observation reports, diaries, fan letters, cinema records and original oral testimonies– to explore the challenges and pleasures of conducting research in this field. Containing twelve new essays from an international group of leading and emerging scholars, the book explores and assesses the current status and shape of the field of historical audience research, showcasing new research which foregrounds the transnational and multi-cultural dimensions of past cinemagoing, the roles played by management personnel and marketing campaigns, and the currently under-explored area of the past reception of home video.
Format:Mode of access: Internet via World Wide Web.
ISBN:9781474477833
9783110993899
9783110994810
9783110993752
9783110993738
9783110780390
DOI:10.1515/9781474477833
Access:restricted access
Hierarchical level:Monograph
Statement of Responsibility: ed. by Kate Egan.