Experiments on Mass Communication / / C. I. Hovland, A. A. Lumsdaine.

Volume III in the series Studies in Social Psychology in World War II. The Army proved to be a worldwide laboratory for film research and research on other means of getting across both technical information and indoctrination. Findings are of direct importance to film-makers, educators.Originally pu...

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Place / Publishing House:Princeton, NJ : : Princeton University Press, , [2017]
©1971
Year of Publication:2017
Language:English
Series:Princeton Legacy Library ; 5060
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Physical Description:1 online resource (356 p.)
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