The Economics and Financing of Media Companies / / Robert G. Picard.
In this updated and expanded edition of the acclaimed Economics and Financing of Media Companies, leading economist and media specialist Robert G. Picard employs business concepts and analyses to explore the operations and activities of media firms and the forces and issues affecting them. Picard ha...
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Superior document: | Title is part of eBook package: De Gruyter Fordham University Press Complete eBook-Package Pre-2014 |
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Place / Publishing House: | New York, NY : : Fordham University Press, , [2022] ©2011 |
Year of Publication: | 2022 |
Language: | English |
Online Access: | |
Physical Description: | 1 online resource (286 p.) |
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