The Meaning of Modern Business : : An Introduction to the Philosophy of Large Corporate Enterprise / / Richard Eells.

• Superior document: Title is part of eBook package: De Gruyter Columbia University Press eBook-Package Archive 1898-1999
• VerfasserIn: Eells, Richard,
• Place / Publishing House: New York, NY : : Columbia University Press, , [1960]; ©1960
• Year of Publication: 1960
• Language: English
• Physical Description: 1 online resource (430 p.)
• Other title: Frontmatter --; Preface --; Contents --; Introduction --; The Quest --; I. The Search for a Philosophy of Business --; II. The Traditional Corporation --; III. The Metrocorporation --; IV. The Dilemma of Corporate Responsibility --; V. Five Scientific Problems --; Corporate Realities --; VI. Corporate Goals --; VII. Rationality and Reality in Decision Making --; VIII. Policy Steps and Policy Instruments --; IX. Strategic Decision Areas --; Corporate Responsibilities --; X. Claimants on the Corporation --; XI. Security Holders and Customers --; XII. Employees and Suppliers --; XIII. Competitors, Local Communities, the General Public and Governments --; XIV. Public Relationships and Corporate Interests --; The Future Course --; XV. The Well-Tempered Corporation --; Notes --; Index
• Format: Mode of access: Internet via World Wide Web.
• ISBN: 9780231895439; 9783110442489
• DOI: 10.7312/eell93784
• Access: restricted access
• Hierarchical level: Monograph
• Statement of Responsibility: Richard Eells.

Examines the philosophy of the business corporation with the goal of making the corporation more comprehensible and to provide norms for corporate performance.