Hands-on social marketing : a step-by-step guide to designing change for good / / Nedra Kline Weinreich.
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| TeilnehmendeR: | |
| Year of Publication: | 2011 |
| Edition: | 2nd ed. |
| Language: | English |
| Online Access: | |
| Physical Description: | xiv, 309 p. :; ill. |
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| 007 | cr cn||||||||| | ||
| 008 | 100422s2011 caua sb 001 0 eng d | ||
| 010 | |z 2010017528 | ||
| 020 | |z 9781412953696 (pbk. : acid-free paper) | ||
| 020 | |z 9781452223124 | ||
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| 035 | |a (OCoLC)905994171 | ||
| 040 | |a MiAaPQ |c MiAaPQ |d MiAaPQ | ||
| 050 | 4 | |a HF5414 |b .W44 2011 | |
| 082 | 0 | 4 | |a 658.8 |2 22 |
| 100 | 1 | |a Weinreich, Nedra Kline. | |
| 245 | 1 | 0 | |a Hands-on social marketing |h [electronic resource] : |b a step-by-step guide to designing change for good / |c Nedra Kline Weinreich. |
| 250 | |a 2nd ed. | ||
| 260 | |a Los Angeles : |b SAGE Publications, |c c2011. | ||
| 300 | |a xiv, 309 p. : |b ill. | ||
| 504 | |a Includes bibliographical references and index. | ||
| 533 | |a Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries. | ||
| 650 | 0 | |a Social marketing. | |
| 650 | 0 | |a Marketing. | |
| 655 | 4 | |a Electronic books. | |
| 710 | 2 | |a ProQuest (Firm) | |
| 856 | 4 | 0 | |u https://ebookcentral.proquest.com/lib/oeawat/detail.action?docID=996430 |z Click to View |