Network radio ratings, 1932-1953 : a history of prime time programs through the ratings of Nielsen, Crossley and Hooper /

Network radio ratings, 1932-1953 : a history of prime time programs through the ratings of Nielsen, Crossley and Hooper / / Jim Ramsburg.

"Early chapters chronicle development of broadcasting, advertising and entertainment industries, with an explanation of ratings system and its evolution. Each subsequent chapter focuses on a specific year of radio's golden age, with industry statistics, daily ratings and a chart of the yea...

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ProQuest (Firm)
Ramsburg, Jim, 1935-
TeilnehmendeR:
ProQuest (Firm)
Year of Publication:2012
Language:English
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Physical Description:vii, 369 p.
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spelling Ramsburg, Jim, 1935-
Network radio ratings, 1932-1953 [electronic resource] : a history of prime time programs through the ratings of Nielsen, Crossley and Hooper / Jim Ramsburg.
Jefferson, N.C. : McFarland & Co., Inc., Publishers, 2012.
vii, 369 p.
Includes bibliographical references and index.
"Early chapters chronicle development of broadcasting, advertising and entertainment industries, with an explanation of ratings system and its evolution. Each subsequent chapter focuses on a specific year of radio's golden age, with industry statistics, daily ratings and a chart of the year's 50 top programs. A summary lists the era's most successful programs within the five major formats"--Provided by publisher.
Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
Radio programs United States Rating.
Electronic books.
ProQuest (Firm)
https://ebookcentral.proquest.com/lib/oeawat/detail.action?docID=867070 Click to View
language English
format Electronic
eBook
author Ramsburg, Jim, 1935-
spellingShingle Ramsburg, Jim, 1935-
Network radio ratings, 1932-1953 a history of prime time programs through the ratings of Nielsen, Crossley and Hooper /
author_facet Ramsburg, Jim, 1935-
ProQuest (Firm)
ProQuest (Firm)
author_variant j r jr
author2 ProQuest (Firm)
author2_role TeilnehmendeR
author_corporate ProQuest (Firm)
author_sort Ramsburg, Jim, 1935-
title Network radio ratings, 1932-1953 a history of prime time programs through the ratings of Nielsen, Crossley and Hooper /
title_sub a history of prime time programs through the ratings of Nielsen, Crossley and Hooper /
title_full Network radio ratings, 1932-1953 [electronic resource] : a history of prime time programs through the ratings of Nielsen, Crossley and Hooper / Jim Ramsburg.
title_fullStr Network radio ratings, 1932-1953 [electronic resource] : a history of prime time programs through the ratings of Nielsen, Crossley and Hooper / Jim Ramsburg.
title_full_unstemmed Network radio ratings, 1932-1953 [electronic resource] : a history of prime time programs through the ratings of Nielsen, Crossley and Hooper / Jim Ramsburg.
title_auth Network radio ratings, 1932-1953 a history of prime time programs through the ratings of Nielsen, Crossley and Hooper /
title_new Network radio ratings, 1932-1953
title_sort network radio ratings, 1932-1953 a history of prime time programs through the ratings of nielsen, crossley and hooper /
publisher McFarland & Co., Inc., Publishers,
publishDate 2012
physical vii, 369 p.
callnumber-first H - Social Science
callnumber-subject HE - Transportation and Communications
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callnumber-sort HE 48697.25 U6 R35 42012
genre Electronic books.
genre_facet Electronic books.
geographic_facet United States
url https://ebookcentral.proquest.com/lib/oeawat/detail.action?docID=867070
illustrated Not Illustrated
dewey-hundreds 300 - Social sciences
dewey-tens 380 - Commerce, communications & transportation
dewey-ones 384 - Communications; telecommunication
dewey-full 384.54/43097309041
dewey-sort 3384.54 1143097309041
dewey-raw 384.54/43097309041
dewey-search 384.54/43097309041
oclc_num 778447719
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is_hierarchy_title Network radio ratings, 1932-1953 a history of prime time programs through the ratings of Nielsen, Crossley and Hooper /
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