Hey, Whipple, squeeze this! : the classic guide to creating great advertising / / by Luke Sullivan ; with Sam Bennett.
"The classic (and irreverent) bestselling guide to creating great advertisingHey Whipple, Squeeze This has inspired a generation of ad students, copywriters, and young creatives to make their mark in the industry. But students need new guidance to ply their craft now in the digital world. This...
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Year of Publication: | 2012 |
Edition: | 4th ed. |
Language: | English |
Online Access: | |
Physical Description: | xiii, 386 p. :; ill., port. |
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