Data mining techniques : for marketing, sales, and customer relationship management / / Gordon S. Linoff, Michael J.A. Berry.
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Year of Publication: | 2011 |
Edition: | 3rd ed. |
Language: | English |
Online Access: | |
Physical Description: | xl, 847 p. :; ill. |
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007 | cr cn||||||||| | ||
008 | 110127s2011 inuad s 001 0 eng d | ||
010 | |z 2011921769 | ||
020 | |z 9780470650936 (pbk alk. paper) | ||
020 | |z 0470650931 (pbk alk. paper) | ||
020 | |a 9781118087503 (electronic bk.) | ||
035 | |a (MiAaPQ)500706770 | ||
035 | |a (Au-PeEL)EBL706770 | ||
035 | |a (CaPaEBR)ebr10513818 | ||
035 | |a (CaONFJC)MIL366313 | ||
035 | |a (OCoLC)731512439 | ||
040 | |a MiAaPQ |c MiAaPQ |d MiAaPQ | ||
050 | 4 | |a HF5415.125 |b .B47 2011 | |
100 | 1 | |a Linoff, Gordon S. | |
245 | 1 | 0 | |a Data mining techniques |h [electronic resource] : |b for marketing, sales, and customer relationship management / |c Gordon S. Linoff, Michael J.A. Berry. |
250 | |a 3rd ed. | ||
260 | |a Indianapolis, Ind. : |b Wiley Pub., Inc., |c 2011. | ||
300 | |a xl, 847 p. : |b ill. | ||
500 | |a Berry's name appears first on the 2nd ed. | ||
500 | |a Includes index. | ||
533 | |a Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries. | ||
650 | 0 | |a Data mining. | |
650 | 0 | |a Marketing |x Data processing. | |
650 | 0 | |a Business |x Data processing. | |
655 | 4 | |a Electronic books. | |
700 | 1 | |a Berry, Micahel J. A. | |
710 | 2 | |a ProQuest (Firm) | |
856 | 4 | 0 | |u https://ebookcentral.proquest.com/lib/oeawat/detail.action?docID=706770 |z Click to View |