Decoding customer value at the bottom of the pyramid : : an urban India marketing perspective / / Ritu Srivastava.
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Place / Publishing House: | New York, New York : : Business Expert Press,, [2020] 2020 |
Year of Publication: | 2020 |
Language: | English |
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Physical Description: | 1 online resource (x, 163 pages) :; illustrations |
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