Your Google game plan for success : increasing your web presence with Google AdWords, Analytics, and Website Optimizer /

Your Google game plan for success : increasing your web presence with Google AdWords, Analytics, and Website Optimizer / / Joe Teixeira.

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ProQuest (Firm)
Teixeira, Joe.
TeilnehmendeR:
ProQuest (Firm)
Year of Publication:2010
Language:English
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Physical Description:xxii, 434 p. :; ill., port.
Notes:Includes index.
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record_format marc
spelling Teixeira, Joe.
Your Google game plan for success [electronic resource] : increasing your web presence with Google AdWords, Analytics, and Website Optimizer / Joe Teixeira.
Indianapolis, Ind. : Wiley, 2010.
xxii, 434 p. : ill., port.
Includes index.
pt. 1. Getting started -- pt. 2. Google AdWords -- pt. 3. Google Analytics -- pt. 4. Google Website Optimizer -- pt. 5. Executing your game plan -- pt. 6. Wrapping it up.
Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
Google AdWords.
Google Analytics.
Internet marketing.
Web usage mining Computer programs.
Internet users Statistics Data processing.
Electronic books.
ProQuest (Firm)
https://ebookcentral.proquest.com/lib/oeawat/detail.action?docID=589042 Click to View
language English
format Electronic
eBook
author Teixeira, Joe.
spellingShingle Teixeira, Joe.
Your Google game plan for success increasing your web presence with Google AdWords, Analytics, and Website Optimizer /
pt. 1. Getting started -- pt. 2. Google AdWords -- pt. 3. Google Analytics -- pt. 4. Google Website Optimizer -- pt. 5. Executing your game plan -- pt. 6. Wrapping it up.
author_facet Teixeira, Joe.
ProQuest (Firm)
ProQuest (Firm)
author_variant j t jt
author2 ProQuest (Firm)
author2_role TeilnehmendeR
author_corporate ProQuest (Firm)
author_sort Teixeira, Joe.
title Your Google game plan for success increasing your web presence with Google AdWords, Analytics, and Website Optimizer /
title_sub increasing your web presence with Google AdWords, Analytics, and Website Optimizer /
title_full Your Google game plan for success [electronic resource] : increasing your web presence with Google AdWords, Analytics, and Website Optimizer / Joe Teixeira.
title_fullStr Your Google game plan for success [electronic resource] : increasing your web presence with Google AdWords, Analytics, and Website Optimizer / Joe Teixeira.
title_full_unstemmed Your Google game plan for success [electronic resource] : increasing your web presence with Google AdWords, Analytics, and Website Optimizer / Joe Teixeira.
title_auth Your Google game plan for success increasing your web presence with Google AdWords, Analytics, and Website Optimizer /
title_new Your Google game plan for success
title_sort your google game plan for success increasing your web presence with google adwords, analytics, and website optimizer /
publisher Wiley,
publishDate 2010
physical xxii, 434 p. : ill., port.
contents pt. 1. Getting started -- pt. 2. Google AdWords -- pt. 3. Google Analytics -- pt. 4. Google Website Optimizer -- pt. 5. Executing your game plan -- pt. 6. Wrapping it up.
isbn 9780470940211 (electronic bk.)
callnumber-first H - Social Science
callnumber-subject HF - Commerce
callnumber-label HF5415
callnumber-sort HF 45415.1265 T45 42010
genre Electronic books.
genre_facet Electronic books.
url https://ebookcentral.proquest.com/lib/oeawat/detail.action?docID=589042
illustrated Illustrated
oclc_num 670430540
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is_hierarchy_title Your Google game plan for success increasing your web presence with Google AdWords, Analytics, and Website Optimizer /
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