Your Google game plan for success : increasing your web presence with Google AdWords, Analytics, and Website Optimizer / / Joe Teixeira.

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Year of Publication:2010
Language:English
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Physical Description:xxii, 434 p. :; ill., port.
Notes:Includes index.
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100 1 |a Teixeira, Joe. 
245 1 0 |a Your Google game plan for success  |h [electronic resource] :  |b increasing your web presence with Google AdWords, Analytics, and Website Optimizer /  |c Joe Teixeira. 
260 |a Indianapolis, Ind. :  |b Wiley,  |c 2010. 
300 |a xxii, 434 p. :  |b ill., port. 
500 |a Includes index. 
505 0 |a pt. 1. Getting started -- pt. 2. Google AdWords -- pt. 3. Google Analytics -- pt. 4. Google Website Optimizer -- pt. 5. Executing your game plan -- pt. 6. Wrapping it up. 
533 |a Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries. 
630 0 0 |a Google AdWords. 
630 0 0 |a Google Analytics. 
650 0 |a Internet marketing. 
650 0 |a Web usage mining  |x Computer programs. 
650 0 |a Internet users  |x Statistics  |x Data processing. 
655 4 |a Electronic books. 
710 2 |a ProQuest (Firm) 
856 4 0 |u https://ebookcentral.proquest.com/lib/oeawat/detail.action?docID=589042  |z Click to View