Sense and respond : : how successful organizations listen to customers and create new products continuously / / Jeff Gothelf & Josh Seiden.

We're in the midst of a revolution. Quantum leaps in technology are enabling organizations to observe and measure people's behavior in real time, communicate internally at extraordinary speed, and innovate continuously. New technologies are transforming the way companies interact with thei...

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Place / Publishing House:Boston, Massachusetts : : Harvard Business Review Press,, [2017]
2017
Year of Publication:2017
Language:English
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Physical Description:1 online resource (263 pages)
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