The experience effect : engage your customers with a consistent and memorable brand experience /

The experience effect : engage your customers with a consistent and memorable brand experience / / Jim Joseph.

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ProQuest (Firm)
Joseph, Jim, 1963-
TeilnehmendeR:
ProQuest (Firm)
Year of Publication:2010
Language:English
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Physical Description:xviii, 222 p. :; ill.
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record_format marc
spelling Joseph, Jim, 1963-
The experience effect [electronic resource] : engage your customers with a consistent and memorable brand experience / Jim Joseph.
New York : AMACOM, c2010.
xviii, 222 p. : ill.
Includes bibliographical references and index.
Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
Branding (Marketing)
Brand loyalty.
Customer relations.
Electronic books.
ProQuest (Firm)
https://ebookcentral.proquest.com/lib/oeawat/detail.action?docID=533013 Click to View
language English
format Electronic
eBook
author Joseph, Jim, 1963-
spellingShingle Joseph, Jim, 1963-
The experience effect engage your customers with a consistent and memorable brand experience /
author_facet Joseph, Jim, 1963-
ProQuest (Firm)
ProQuest (Firm)
author_variant j j jj
author2 ProQuest (Firm)
author2_role TeilnehmendeR
author_corporate ProQuest (Firm)
author_sort Joseph, Jim, 1963-
title The experience effect engage your customers with a consistent and memorable brand experience /
title_sub engage your customers with a consistent and memorable brand experience /
title_full The experience effect [electronic resource] : engage your customers with a consistent and memorable brand experience / Jim Joseph.
title_fullStr The experience effect [electronic resource] : engage your customers with a consistent and memorable brand experience / Jim Joseph.
title_full_unstemmed The experience effect [electronic resource] : engage your customers with a consistent and memorable brand experience / Jim Joseph.
title_auth The experience effect engage your customers with a consistent and memorable brand experience /
title_new The experience effect
title_sort the experience effect engage your customers with a consistent and memorable brand experience /
publisher AMACOM,
publishDate 2010
physical xviii, 222 p. : ill.
callnumber-first H - Social Science
callnumber-subject HF - Commerce
callnumber-label HF5415
callnumber-sort HF 45415.1255 J67 42010
genre Electronic books.
genre_facet Electronic books.
url https://ebookcentral.proquest.com/lib/oeawat/detail.action?docID=533013
illustrated Illustrated
dewey-hundreds 600 - Technology
dewey-tens 650 - Management & public relations
dewey-ones 658 - General management
dewey-full 658.8/27
dewey-sort 3658.8 227
dewey-raw 658.8/27
dewey-search 658.8/27
oclc_num 635960653
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