Innovation and strategy / / edited by Rajan Varadarajan, Satish Jayachandran.
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Superior document: | Review of marketing research ; Volume 15 |
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TeilnehmendeR: | |
Place / Publishing House: | United Kingdom : : Emerald Publishing,, 2018. |
Year of Publication: | 2018 |
Edition: | First edition. |
Language: | English |
Series: | Review of marketing research ;
Volume 15. |
Online Access: | |
Physical Description: | 1 online resource (371 pages). |
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082 | 0 | |a 338.064 |2 23 | |
245 | 0 | 0 | |a Innovation and strategy / |c edited by Rajan Varadarajan, Satish Jayachandran. |
250 | |a First edition. | ||
264 | 1 | |a United Kingdom : |b Emerald Publishing, |c 2018. | |
300 | |a 1 online resource (371 pages). | ||
336 | |a text |b txt |2 rdacontent | ||
337 | |a computer |b c |2 rdamedia | ||
338 | |a online resource |b cr |2 rdacarrier | ||
490 | 1 | |a Review of marketing research ; |v Volume 15 | |
588 | |a Description based on print version record. | ||
590 | |a Electronic reproduction. Ann Arbor, MI : ProQuest, 2018. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries. | ||
650 | 0 | |a Technological innovations. | |
650 | 0 | |a Marketing |x Technological innovations. | |
655 | 4 | |a Electronic books. | |
700 | 1 | |a Varadarajan, Rajan, |e editor. | |
700 | 1 | |a Jayachandran, Satish, |e editor. | |
776 | 0 | 8 | |i Print version: |t Innovation and strategy. |b First edition. |d United Kingdom : Emerald Publishing, 2018 |h 371 pages |k Review of marketing research ; Volume 15. |z 9781787548299 |
797 | 2 | |a ProQuest (Firm) | |
830 | 0 | |a Review of marketing research ; |v Volume 15. | |
856 | 4 | 0 | |u https://ebookcentral.proquest.com/lib/oeawat/detail.action?docID=5231410 |z Click to View |