The on-demand brand : 10 rules for digital marketing success in an anytime, everywhere world / / Rick Mathieson.
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Year of Publication: | 2010 |
Language: | English |
Online Access: | |
Physical Description: | xxii, 282 p. |
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040 | |a MiAaPQ |c MiAaPQ |d MiAaPQ | ||
050 | 4 | |a HF5415.1255 |b .M38 2010 | |
082 | 0 | 4 | |a 658.8/27 |2 22 |
100 | 1 | |a Mathieson, Rick. | |
245 | 1 | 4 | |a The on-demand brand |h [electronic resource] : |b 10 rules for digital marketing success in an anytime, everywhere world / |c Rick Mathieson. |
260 | |a New York : |b American Management Association, |c c2010. | ||
300 | |a xxii, 282 p. | ||
504 | |a Includes bibliographical references and index. | ||
533 | |a Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries. | ||
650 | 0 | |a Branding (Marketing) | |
650 | 0 | |a Internet marketing. | |
655 | 4 | |a Electronic books. | |
710 | 2 | |a ProQuest (Firm) | |
856 | 4 | 0 | |u https://ebookcentral.proquest.com/lib/oeawat/detail.action?docID=515799 |z Click to View |