Performance marketing with Google Analytics : strategies and techniques for maximizing online ROI / / Sebastian Tonkin, Caleb Whitmore, Justin Cutroni.
Saved in:
| : | |
|---|---|
| TeilnehmendeR: | |
| Year of Publication: | 2010 |
| Language: | English |
| Online Access: | |
| Physical Description: | xxiii, 427 p. :; ill. |
| Notes: | Includes index. |
| Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
| LEADER | 01774nam a2200409 a 4500 | ||
|---|---|---|---|
| 001 | 500514323 | ||
| 003 | MiAaPQ | ||
| 005 | 20200520144314.0 | ||
| 006 | m o d | | ||
| 007 | cr cn||||||||| | ||
| 008 | 100601s2010 njua ss 001 0 eng d | ||
| 010 | |z 2009943642 | ||
| 020 | |z 9780470578315 | ||
| 020 | |a 9780470769942 (electronic bk.) | ||
| 035 | |a (MiAaPQ)500514323 | ||
| 035 | |a (Au-PeEL)EBL514323 | ||
| 035 | |a (CaPaEBR)ebr10381031 | ||
| 035 | |a (CaONFJC)MIL268876 | ||
| 035 | |a (OCoLC)609862530 | ||
| 040 | |a MiAaPQ |c MiAaPQ |d MiAaPQ | ||
| 050 | 4 | |a TK5105.885.G66 |b T66 2010 | |
| 100 | 1 | |a Tonkin, Sebastian. | |
| 245 | 1 | 0 | |a Performance marketing with Google Analytics |h [electronic resource] : |b strategies and techniques for maximizing online ROI / |c Sebastian Tonkin, Caleb Whitmore, Justin Cutroni. |
| 260 | |a Hoboken, N.J. : |b Wiley Pub., Inc., |c 2010. | ||
| 300 | |a xxiii, 427 p. : |b ill. | ||
| 500 | |a Includes index. | ||
| 505 | 0 | |a pt. 1. Competing for customers on the Web -- pt. 2. Google Analytics essentials -- pt. 3. Controlling costs and planning profits -- pt. 4. Growing organic search and conversions -- pt. 5. Extending Google Analytics -- pt. 6. Appendixes. | |
| 533 | |a Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries. | ||
| 630 | 0 | 0 | |a Google Analytics. |
| 650 | 0 | |a Internet searching |x Statistical services. | |
| 650 | 0 | |a Web usage mining |x Computer programs. | |
| 650 | 0 | |a Internet users |x Statistics |x Data processing. | |
| 655 | 4 | |a Electronic books. | |
| 700 | 1 | |a Whitmore, Caleb. | |
| 700 | 1 | |a Cutroni, Justin. | |
| 710 | 2 | |a ProQuest (Firm) | |
| 856 | 4 | 0 | |u https://ebookcentral.proquest.com/lib/oeawat/detail.action?docID=514323 |z Click to View |