Marketing essentials for independent lodgings / / Pamela Lanier and Marie Lanier.
Marketing a small, independently owned lodging business can be difficult. Marketing Essentials for Independent Lodgings outlines how to get a business's name out there, attract consumers, and navigate the dicey world of social media and an online presence. Descriptions of traveler demographics,...
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| Superior document: | Tourism and hospitality management collection |
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| VerfasserIn: | |
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| Place / Publishing House: | New York, New York (222 East 46th Street, New York, NY 10017) : : Business Expert Press,, 2017. |
| Year of Publication: | 2017 |
| Edition: | First edition. |
| Language: | English |
| Series: | Tourism and hospitality management collection.
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| Online Access: | |
| Physical Description: | 1 online resource (xix, 153 pages) :; illustrations. |
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