A new brand of business : Charles Coolidge Parlin, Curtis Publishing Company, and the origins of market research /

A new brand of business : Charles Coolidge Parlin, Curtis Publishing Company, and the origins of market research / / Douglas B. Ward.

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ProQuest (Firm)
Ward, Douglas B., 1961-
TeilnehmendeR:
ProQuest (Firm)
Year of Publication:2009
Language:English
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Physical Description:viii, 228 p. :; ill., maps.
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record_format marc
spelling Ward, Douglas B., 1961-
A new brand of business [electronic resource] : Charles Coolidge Parlin, Curtis Publishing Company, and the origins of market research / Douglas B. Ward.
Philadelphia : Temple University Press, 2009.
viii, 228 p. : ill., maps.
Includes bibliographical references and index.
Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
Parlin, Charles Coolidge, 1872-1942.
Curtis Publishing Company.
Marketing research United States History.
Electronic books.
ProQuest (Firm)
https://ebookcentral.proquest.com/lib/oeawat/detail.action?docID=471704 Click to View
language English
format Electronic
eBook
author Ward, Douglas B., 1961-
spellingShingle Ward, Douglas B., 1961-
A new brand of business Charles Coolidge Parlin, Curtis Publishing Company, and the origins of market research /
author_facet Ward, Douglas B., 1961-
ProQuest (Firm)
ProQuest (Firm)
author_variant d b w db dbw
author2 ProQuest (Firm)
author2_role TeilnehmendeR
author_corporate ProQuest (Firm)
author_sort Ward, Douglas B., 1961-
title A new brand of business Charles Coolidge Parlin, Curtis Publishing Company, and the origins of market research /
title_sub Charles Coolidge Parlin, Curtis Publishing Company, and the origins of market research /
title_full A new brand of business [electronic resource] : Charles Coolidge Parlin, Curtis Publishing Company, and the origins of market research / Douglas B. Ward.
title_fullStr A new brand of business [electronic resource] : Charles Coolidge Parlin, Curtis Publishing Company, and the origins of market research / Douglas B. Ward.
title_full_unstemmed A new brand of business [electronic resource] : Charles Coolidge Parlin, Curtis Publishing Company, and the origins of market research / Douglas B. Ward.
title_auth A new brand of business Charles Coolidge Parlin, Curtis Publishing Company, and the origins of market research /
title_new A new brand of business
title_sort a new brand of business charles coolidge parlin, curtis publishing company, and the origins of market research /
publisher Temple University Press,
publishDate 2009
physical viii, 228 p. : ill., maps.
callnumber-first H - Social Science
callnumber-subject HF - Commerce
callnumber-label HF5415
callnumber-sort HF 45415.2 W29 42009
genre Electronic books.
genre_facet Electronic books.
geographic_facet United States
era_facet 1872-1942.
url https://ebookcentral.proquest.com/lib/oeawat/detail.action?docID=471704
illustrated Illustrated
dewey-hundreds 600 - Technology
dewey-tens 650 - Management & public relations
dewey-ones 658 - General management
dewey-full 658.8/3
dewey-sort 3658.8 13
dewey-raw 658.8/3
dewey-search 658.8/3
oclc_num 607554060
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is_hierarchy_title A new brand of business Charles Coolidge Parlin, Curtis Publishing Company, and the origins of market research /
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