Response : the complete guide to profitable direct marketing /

Response : the complete guide to profitable direct marketing / / Lois K. Geller.

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ProQuest (Firm)
Geller, Lois K., 1944-
TeilnehmendeR:
ProQuest (Firm)
Year of Publication:2002
Edition:Rev. and expanded.
Language:English
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Physical Description:xxi, 360 p. :; ill.
Notes:Includes index.
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record_format marc
spelling Geller, Lois K., 1944-
Response [electronic resource] : the complete guide to profitable direct marketing / Lois K. Geller.
Rev. and expanded.
New York : Oxford University Press, 2002.
xxi, 360 p. : ill.
Includes index.
Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
Direct marketing.
Marketing.
Electronic books.
ProQuest (Firm)
https://ebookcentral.proquest.com/lib/oeawat/detail.action?docID=422576 Click to View
language English
format Electronic
eBook
author Geller, Lois K., 1944-
spellingShingle Geller, Lois K., 1944-
Response the complete guide to profitable direct marketing /
author_facet Geller, Lois K., 1944-
ProQuest (Firm)
ProQuest (Firm)
author_variant l k g lk lkg
author2 ProQuest (Firm)
author2_role TeilnehmendeR
author_corporate ProQuest (Firm)
author_sort Geller, Lois K., 1944-
title Response the complete guide to profitable direct marketing /
title_sub the complete guide to profitable direct marketing /
title_full Response [electronic resource] : the complete guide to profitable direct marketing / Lois K. Geller.
title_fullStr Response [electronic resource] : the complete guide to profitable direct marketing / Lois K. Geller.
title_full_unstemmed Response [electronic resource] : the complete guide to profitable direct marketing / Lois K. Geller.
title_auth Response the complete guide to profitable direct marketing /
title_new Response
title_sort response the complete guide to profitable direct marketing /
publisher Oxford University Press,
publishDate 2002
physical xxi, 360 p. : ill.
edition Rev. and expanded.
callnumber-first H - Social Science
callnumber-subject HF - Commerce
callnumber-label HF5415
callnumber-sort HF 45415.126 G45 42002
genre Electronic books.
genre_facet Electronic books.
url https://ebookcentral.proquest.com/lib/oeawat/detail.action?docID=422576
illustrated Illustrated
oclc_num 476258111
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is_hierarchy_title Response the complete guide to profitable direct marketing /
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