Response : the complete guide to profitable direct marketing / / Lois K. Geller.

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Year of Publication:2002
Edition:Rev. and expanded.
Language:English
Online Access:
Physical Description:xxi, 360 p. :; ill.
Notes:Includes index.
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100 1 |a Geller, Lois K.,  |d 1944- 
245 1 0 |a Response  |h [electronic resource] :  |b the complete guide to profitable direct marketing /  |c Lois K. Geller. 
250 |a Rev. and expanded. 
260 |a New York :  |b Oxford University Press,  |c 2002. 
300 |a xxi, 360 p. :  |b ill. 
500 |a Includes index. 
533 |a Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries. 
650 0 |a Direct marketing. 
650 0 |a Marketing. 
655 4 |a Electronic books. 
710 2 |a ProQuest (Firm) 
856 4 0 |u https://ebookcentral.proquest.com/lib/oeawat/detail.action?docID=422576  |z Click to View