Innovative pricing strategies to increase profits / / Daniel Marburger.

The practice of setting a single price that all buyers pay is slowly becoming a thing of the past. Today's marketplace requires firms to develop innovative pricing strategies to remain competitive. Is it better to bundle goods or price them separately? What type of online auction will generate...

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Bibliographic Details
Superior document:Economics collection,
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Place / Publishing House:New York, New York (222 East 46th Street, New York, NY 10017) : : Business Expert Press,, 2015.
Year of Publication:2015
Edition:Second edition.
Language:English
Series:Economics collection.
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Physical Description:1 online resource (x, 148 pages)
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