Handbook of marketing decision models / Berend Wierenga, editor.
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| Superior document: | International series in operations research & management science |
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| Year of Publication: | 2008 |
| Language: | English |
| Series: | International series in operations research & management science.
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| Online Access: | |
| Physical Description: | x, 625 p. :; ill. |
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| Other title: | Marketing decision models |
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| Bibliography: | Includes bibliographical references and indexes. |
| ISBN: | 9780387782126 9780387782133 (eISBN) |
| Hierarchical level: | Monograph |
| Statement of Responsibility: | Berend Wierenga, editor. |