Pachangas : borderlands music, U.S. politics, and transnational marketing / / by Margaret E. Dorsey.
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| Year of Publication: | 2006 |
| Edition: | 1st ed. |
| Language: | English |
| Online Access: | |
| Physical Description: | x, 235 p. :; ill. |
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| id |
5003443034 |
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| ctrlnum |
(MiAaPQ)5003443034 (Au-PeEL)EBL3443034 (CaPaEBR)ebr10188343 (OCoLC)70053493 |
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bib_alma |
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Dorsey, Margaret E. (Margaret Ellen), 1973- Pachangas [electronic resource] : borderlands music, U.S. politics, and transnational marketing / by Margaret E. Dorsey. 1st ed. Austin : University of Texas Press, c2006. x, 235 p. : ill. Includes bibliographical references (p. [207]-222) and index. Introduction -- Political pachangas, marketing, and music -- A history and style of association: music, pachangas, and politics in South Texas -- Marketing pachangas: the Budgirls -- Budweiser's Hispanic Scholarship Fund Fiesta Extravaganza -- Out of a social gathering, music: galvanizing persons into politics -- Democracy and the borderlands: two versions -- Pachanga moves: a local republican and a national democratic gathering -- Ace hardware: national corporate marketers learn how the locals do it -- A private event for a public servant: "Mr. Vega" meets modernity. Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries. Campaign funds Texas. Business and politics Texas, South. Corporate sponsorship Texas, South. Festivals Texas, South. Texas, South Social life and customs. Electronic books. ProQuest (Firm) https://ebookcentral.proquest.com/lib/oeawat/detail.action?docID=3443034 Click to View |
| language |
English |
| format |
Electronic eBook |
| author |
Dorsey, Margaret E. 1973- |
| spellingShingle |
Dorsey, Margaret E. 1973- Pachangas borderlands music, U.S. politics, and transnational marketing / Introduction -- Political pachangas, marketing, and music -- A history and style of association: music, pachangas, and politics in South Texas -- Marketing pachangas: the Budgirls -- Budweiser's Hispanic Scholarship Fund Fiesta Extravaganza -- Out of a social gathering, music: galvanizing persons into politics -- Democracy and the borderlands: two versions -- Pachanga moves: a local republican and a national democratic gathering -- Ace hardware: national corporate marketers learn how the locals do it -- A private event for a public servant: "Mr. Vega" meets modernity. |
| author_facet |
Dorsey, Margaret E. 1973- ProQuest (Firm) ProQuest (Firm) |
| author_variant |
m e d me med |
| author_fuller |
(Margaret Ellen), |
| author2 |
ProQuest (Firm) |
| author2_role |
TeilnehmendeR |
| author_corporate |
ProQuest (Firm) |
| author_sort |
Dorsey, Margaret E. 1973- |
| title |
Pachangas borderlands music, U.S. politics, and transnational marketing / |
| title_sub |
borderlands music, U.S. politics, and transnational marketing / |
| title_full |
Pachangas [electronic resource] : borderlands music, U.S. politics, and transnational marketing / by Margaret E. Dorsey. |
| title_fullStr |
Pachangas [electronic resource] : borderlands music, U.S. politics, and transnational marketing / by Margaret E. Dorsey. |
| title_full_unstemmed |
Pachangas [electronic resource] : borderlands music, U.S. politics, and transnational marketing / by Margaret E. Dorsey. |
| title_auth |
Pachangas borderlands music, U.S. politics, and transnational marketing / |
| title_new |
Pachangas |
| title_sort |
pachangas borderlands music, u.s. politics, and transnational marketing / |
| publisher |
University of Texas Press, |
| publishDate |
2006 |
| physical |
x, 235 p. : ill. |
| edition |
1st ed. |
| contents |
Introduction -- Political pachangas, marketing, and music -- A history and style of association: music, pachangas, and politics in South Texas -- Marketing pachangas: the Budgirls -- Budweiser's Hispanic Scholarship Fund Fiesta Extravaganza -- Out of a social gathering, music: galvanizing persons into politics -- Democracy and the borderlands: two versions -- Pachanga moves: a local republican and a national democratic gathering -- Ace hardware: national corporate marketers learn how the locals do it -- A private event for a public servant: "Mr. Vega" meets modernity. |
| callnumber-first |
J - Political Science |
| callnumber-subject |
JK - United States |
| callnumber-label |
JK1991 |
| callnumber-sort |
JK 41991.5 T4 D67 42006 |
| genre |
Electronic books. |
| geographic |
Texas, South Social life and customs. |
| genre_facet |
Electronic books. |
| geographic_facet |
Texas. Texas, South. Texas, South |
| url |
https://ebookcentral.proquest.com/lib/oeawat/detail.action?docID=3443034 |
| illustrated |
Illustrated |
| dewey-hundreds |
300 - Social sciences |
| dewey-tens |
320 - Political science |
| dewey-ones |
324 - The political process |
| dewey-full |
324.7/8/09764 |
| dewey-sort |
3324.7 18 49764 |
| dewey-raw |
324.7/8/09764 |
| dewey-search |
324.7/8/09764 |
| oclc_num |
70053493 |
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AT dorseymargarete pachangasborderlandsmusicuspoliticsandtransnationalmarketing AT proquestfirm pachangasborderlandsmusicuspoliticsandtransnationalmarketing |
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(MiAaPQ)5003443034 (Au-PeEL)EBL3443034 (CaPaEBR)ebr10188343 (OCoLC)70053493 |
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Pachangas borderlands music, U.S. politics, and transnational marketing / |
| author2_original_writing_str_mv |
noLinkedField |
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