Brand identity essentials : 100 principles for designing logos and building brands / / Kevin Budelmann, Yang Kim, Curt Wozniak.
This title outlines and demonstrates basic logo and branding design guidelines and rules through 100 principles including the elements of a successful graphic identity, identity programs and brand identity, and all the various strategies and elements involved.
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| Year of Publication: | 2010 |
| Language: | English |
| Online Access: | |
| Physical Description: | 208 p. :; ill. (chiefly col.) |
| Notes: | Includes index. |
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| Other title: | Brand identity essentials : |
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| Summary: | This title outlines and demonstrates basic logo and branding design guidelines and rules through 100 principles including the elements of a successful graphic identity, identity programs and brand identity, and all the various strategies and elements involved. |
| ISBN: | 159253578X 9781592535781 9781610580687 (electronic bk.) |
| Hierarchical level: | Monograph |
| Statement of Responsibility: | Kevin Budelmann, Yang Kim, Curt Wozniak. |