Best practices in marketing with email newsletters : for marketers and publishers / / editor, Marcia Yudkin ; managing editor, Alexis D. Gutzman ; publisher, Anne Holland.
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| Year of Publication: | 2002 |
| Language: | English |
| Series: | Practical know-how & case studies
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| Physical Description: | 194 p. :; ill. |
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5003340000 |
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(MiAaPQ)5003340000 (Au-PeEL)EBL3340000 (CaPaEBR)ebr10035715 (OCoLC)923252285 |
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Best practices in marketing with email newsletters [electronic resource] : for marketers and publishers / editor, Marcia Yudkin ; managing editor, Alexis D. Gutzman ; publisher, Anne Holland. Portsmouth, R.I. : MarketingSherpa, Inc., 2002. 194 p. : ill. Practical know-how & case studies pt. 1. Email newsletters : the basics -- pt. 2. Formulating your email newsletter strategy -- pt. 3 Newsletter format, length, frequency, and timing -- pt. 4 Content -- pt. 5 Growing subscribers -- pt. 6 Managing distribution and your list -- pt. 7 Measuring performance -- pt. 8 Basic vendor & supplier guide. Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries. Internet marketing. Electronic mail systems. Electronic books. Yudkin, Marcia. Gutzman, Alexis D. Holland, Anne. ProQuest (Firm) https://ebookcentral.proquest.com/lib/oeawat/detail.action?docID=3340000 Click to View |
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English |
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Electronic eBook |
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Yudkin, Marcia. Gutzman, Alexis D. Holland, Anne. ProQuest (Firm) |
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Yudkin, Marcia. Gutzman, Alexis D. Holland, Anne. ProQuest (Firm) ProQuest (Firm) |
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m y my a d g ad adg a h ah |
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TeilnehmendeR TeilnehmendeR TeilnehmendeR TeilnehmendeR |
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ProQuest (Firm) |
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Yudkin, Marcia. |
| title |
Best practices in marketing with email newsletters for marketers and publishers / |
| spellingShingle |
Best practices in marketing with email newsletters for marketers and publishers / Practical know-how & case studies pt. 1. Email newsletters : the basics -- pt. 2. Formulating your email newsletter strategy -- pt. 3 Newsletter format, length, frequency, and timing -- pt. 4 Content -- pt. 5 Growing subscribers -- pt. 6 Managing distribution and your list -- pt. 7 Measuring performance -- pt. 8 Basic vendor & supplier guide. |
| title_sub |
for marketers and publishers / |
| title_full |
Best practices in marketing with email newsletters [electronic resource] : for marketers and publishers / editor, Marcia Yudkin ; managing editor, Alexis D. Gutzman ; publisher, Anne Holland. |
| title_fullStr |
Best practices in marketing with email newsletters [electronic resource] : for marketers and publishers / editor, Marcia Yudkin ; managing editor, Alexis D. Gutzman ; publisher, Anne Holland. |
| title_full_unstemmed |
Best practices in marketing with email newsletters [electronic resource] : for marketers and publishers / editor, Marcia Yudkin ; managing editor, Alexis D. Gutzman ; publisher, Anne Holland. |
| title_auth |
Best practices in marketing with email newsletters for marketers and publishers / |
| title_new |
Best practices in marketing with email newsletters |
| title_sort |
best practices in marketing with email newsletters for marketers and publishers / |
| series |
Practical know-how & case studies |
| series2 |
Practical know-how & case studies |
| publisher |
MarketingSherpa, Inc., |
| publishDate |
2002 |
| physical |
194 p. : ill. |
| contents |
pt. 1. Email newsletters : the basics -- pt. 2. Formulating your email newsletter strategy -- pt. 3 Newsletter format, length, frequency, and timing -- pt. 4 Content -- pt. 5 Growing subscribers -- pt. 6 Managing distribution and your list -- pt. 7 Measuring performance -- pt. 8 Basic vendor & supplier guide. |
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HF - Commerce |
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HF5415 |
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HF 45415.1265 B47 42002 |
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Electronic books. |
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Electronic books. |
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https://ebookcentral.proquest.com/lib/oeawat/detail.action?docID=3340000 |
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Illustrated |
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923252285 |
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