Literary advertising and the shaping of British romanticism / Nicholas Mason.
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| Year of Publication: | 2013 |
| Language: | English |
| Online Access: | |
| Physical Description: | viii, 202 p. :; ill. |
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5003318716 |
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(MiAaPQ)5003318716 (Au-PeEL)EBL3318716 (CaPaEBR)ebr10744815 (OCoLC)923196160 |
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bib_alma |
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Mason, Nicholas, 1970- Literary advertising and the shaping of British romanticism [electronic resource] / Nicholas Mason. Baltimore : Johns Hopkins University Press, 2013. viii, 202 p. : ill. Includes bibliographical references and index. Advertising in the romantic century -- The progress of puffery -- Building brand Byron -- L.E.L., bandwagon marketing, and the rise of visual culture -- Puffery and the "death" of literature in late-romantic Britain -- Conclusion: The art of advertising. Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries. Literature publishing Great Britain History 18th century. Literature publishing Great Britain History 19th century. Authors and publishers Great Britain History 18th century. Authors and publishers Great Britain History 19th century. Advertising Great Britain History 18th century. Advertising Great Britain History 19th century. Romanticism Great Britain. Electronic books. ProQuest (Firm) https://ebookcentral.proquest.com/lib/oeawat/detail.action?docID=3318716 Click to View |
| language |
English |
| format |
Electronic eBook |
| author |
Mason, Nicholas, 1970- |
| spellingShingle |
Mason, Nicholas, 1970- Literary advertising and the shaping of British romanticism Advertising in the romantic century -- The progress of puffery -- Building brand Byron -- L.E.L., bandwagon marketing, and the rise of visual culture -- Puffery and the "death" of literature in late-romantic Britain -- Conclusion: The art of advertising. |
| author_facet |
Mason, Nicholas, 1970- ProQuest (Firm) ProQuest (Firm) |
| author_variant |
n m nm |
| author2 |
ProQuest (Firm) |
| author2_role |
TeilnehmendeR |
| author_corporate |
ProQuest (Firm) |
| author_sort |
Mason, Nicholas, 1970- |
| title |
Literary advertising and the shaping of British romanticism |
| title_full |
Literary advertising and the shaping of British romanticism [electronic resource] / Nicholas Mason. |
| title_fullStr |
Literary advertising and the shaping of British romanticism [electronic resource] / Nicholas Mason. |
| title_full_unstemmed |
Literary advertising and the shaping of British romanticism [electronic resource] / Nicholas Mason. |
| title_auth |
Literary advertising and the shaping of British romanticism |
| title_new |
Literary advertising and the shaping of British romanticism |
| title_sort |
literary advertising and the shaping of british romanticism |
| publisher |
Johns Hopkins University Press, |
| publishDate |
2013 |
| physical |
viii, 202 p. : ill. |
| contents |
Advertising in the romantic century -- The progress of puffery -- Building brand Byron -- L.E.L., bandwagon marketing, and the rise of visual culture -- Puffery and the "death" of literature in late-romantic Britain -- Conclusion: The art of advertising. |
| isbn |
9781421410715 (electronic bk.) |
| callnumber-first |
Z - Library Science |
| callnumber-subject |
Z - Books and Writing |
| callnumber-label |
Z326 |
| callnumber-sort |
Z 3326 M37 42013 |
| genre |
Electronic books. |
| genre_facet |
Electronic books. |
| geographic_facet |
Great Britain Great Britain. |
| era_facet |
18th century. 19th century. |
| url |
https://ebookcentral.proquest.com/lib/oeawat/detail.action?docID=3318716 |
| illustrated |
Illustrated |
| dewey-hundreds |
000 - Computer science, information & general works |
| dewey-tens |
070 - News media, journalism & publishing |
| dewey-ones |
070 - News media, journalism & publishing |
| dewey-full |
070.50941090/033 |
| dewey-sort |
270.50941090 233 |
| dewey-raw |
070.50941090/033 |
| dewey-search |
070.50941090/033 |
| oclc_num |
923196160 |
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AT masonnicholas literaryadvertisingandtheshapingofbritishromanticism AT proquestfirm literaryadvertisingandtheshapingofbritishromanticism |
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(MiAaPQ)5003318716 (Au-PeEL)EBL3318716 (CaPaEBR)ebr10744815 (OCoLC)923196160 |
| is_hierarchy_title |
Literary advertising and the shaping of British romanticism |
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1792330857480978433 |
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