The role of information and communications technology in transforming marketing theory and practice / guest editors, Peter Naude and Christopher P. Holland.
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Superior document: | Journal of business & industrial marketing ; v. 19, no. 3, 2004 |
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Year of Publication: | 2004 |
Language: | English |
Series: | Journal of business & industrial marketing ;
v. 19, no. 3. |
Online Access: | |
Physical Description: | p. 95-160. |
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