Stakeholder thinking in marketing

Stakeholder thinking in marketing / guest editor Michael Jay Polonsky.

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ProQuest (Firm)
TeilnehmendeR:
Polonsky, Michael Jay.
ProQuest (Firm)
Year of Publication:2005
Language:English
Series:European journal of marketing ; v.39, no. 9/10
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Physical Description:277 p.
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spelling Stakeholder thinking in marketing [electronic resource] / guest editor Michael Jay Polonsky.
Bradford, England : Emerald Group Publishing, c2005.
277 p.
European journal of marketing ; v.39, no. 9/10
Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
Corporations Investor relations.
Marketing.
Electronic books.
Polonsky, Michael Jay.
ProQuest (Firm)
https://ebookcentral.proquest.com/lib/oeawat/detail.action?docID=254021 Click to View
language English
format Electronic
eBook
author2 Polonsky, Michael Jay.
ProQuest (Firm)
author_facet Polonsky, Michael Jay.
ProQuest (Firm)
ProQuest (Firm)
author2_variant m j p mj mjp
author2_role TeilnehmendeR
TeilnehmendeR
author_corporate ProQuest (Firm)
author_sort Polonsky, Michael Jay.
title Stakeholder thinking in marketing
spellingShingle Stakeholder thinking in marketing
European journal of marketing ;
title_full Stakeholder thinking in marketing [electronic resource] / guest editor Michael Jay Polonsky.
title_fullStr Stakeholder thinking in marketing [electronic resource] / guest editor Michael Jay Polonsky.
title_full_unstemmed Stakeholder thinking in marketing [electronic resource] / guest editor Michael Jay Polonsky.
title_auth Stakeholder thinking in marketing
title_new Stakeholder thinking in marketing
title_sort stakeholder thinking in marketing
series European journal of marketing ;
series2 European journal of marketing ;
publisher Emerald Group Publishing,
publishDate 2005
physical 277 p.
callnumber-first H - Social Science
callnumber-subject HD - Industries, Land Use, Labor
callnumber-label HD2744
callnumber-sort HD 42744 S83 42005
genre Electronic books.
genre_facet Electronic books.
url https://ebookcentral.proquest.com/lib/oeawat/detail.action?docID=254021
illustrated Not Illustrated
oclc_num 133162790
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is_hierarchy_title Stakeholder thinking in marketing
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